Equine Network

Advancing the Lead Horse in the Equine Industry.

I Phone Mockup Eden website

Responsibilities

Competitive Analysis
Identity & brand guidelines
Brand personality
Social Media
Launch video
Collateral & branded material design

Challenge

Equine Network is the largest equine-focused information and membership services company in the country. With over 30 consumer brands, numerous podcasts, and a robust media entity, Equine Network is the clear and trusted leader in this category. However, the brand wasn't receiving the recognition it deserved.

Opportunity

Our opportunity was to establish Equine Network as the definitive leader in the category and the premier source for information, inspiration, and resources for everyone who lives and works with horses. We aimed to pave the way for future growth.

Outcome

Our newly elevated brand now resonates with the diverse yet close-knit community. This modern brand better aligns with the community's values, positioning the enterprise at the forefront. Equine Network's house of brands is valued at $133B through acquisitions and expansions. Revenue increased 25% in two years since the rebrand.