Hewing Hotel

Challenge

The North Loop—Minneapolis’s “it” neighborhood—was just beginning to bloom when Fellow was approached to help reposition a former 1897 farm implement showroom into a neighborhood-defining hotel experience.

Opportunity

Minneapolis has thousands of hotel rooms for travelers. One thing was missing from its hospitality mix: an elevated, boutique experience that artfully and honestly reflected Minnesota’s culture and history.

Outcome

We created the continually award-winning Hewing Hotel, defining the Northern hospitality experience and creating the home base of the North Loop. U.S. News & World Report has included it in their World’s Best Hotels list. Architectural Digest has called it the most beautiful hotel in Minnesota. We call it Hewing Hotel.